Suzy Simpson

Suzy Simpson

Acting Head of PR & Communications| UK & EMEA

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About

Professional Summary

As Acting Head of PR & Communications for UK and EMEA, I am currently covering maternity leave for Director of PR & Communications,  Charlotte Williams. 

In this role I am responsible for:

• Developing and executing internal, external & digital communications strategy for the UK and EMEA business.
• Developing and implementing tactical communications plans to build the brand and promote key messages across all aspects of the mdeia - print, broadcast and social
• Advising senior management on communications and developing a media engagement programme that supports key business lines.
• Media evaluation and reporting objectives, targets and successes across the business.
• Reputation management and crisis management
• Media training

Managment:

  • Manage the UK in-house PR team and oversee the work of our external PR agencies and consultants
  • Provide strategic direction to the PR & Digtal Marketing teams across EMEA
  • I am a member of the EMEA Marekting Leadership and Global PR & Social teams
  • I lead the EMEA PR Leadership team

Prior to taking on this role, I was an Associate Director with my main responsibilities being to oversee PR strategy for the UK regions, my key resiponsibilities include:

  • Developing and implementing PR campaigns for service lines across the UK/EMEA regions as well as on ongoing profile raising of our UK regional offices.

  • Delivering creative PR campaigns and distributing news from across the business, including new instructions, transactions, research reports, new starters and new business initiatives.

  • Developing relationships between key individuals and relevant journalists through our strategic media engagement programme. 

  • Drafting and managing industry award entries.

  • Supporting PR Director Charlotte Freeman on EMEA M&As and major corporate annaouncements  to ensure that the brand is properly represented externally.

  • Media Training for key spokespeople

Accomplishments

I have worked in PR and Marketing since 2006 and joined Colliers from PR & Marketing Agency, Roland Dransfield PR in Manchester.

During my career, I have worked across a range of sectors including legal, healthcare and retail, however my specialism is commercial property. Previous commercial property clients include: GVA, Knight Frank, Schroders, Bruntwood, GL Hearn, UK Land and Property, SEGRO, Derwent and Hammerson.

Clients:

UK and EMEA business lines.

National Boradsheets and Broadcast media, Regional news outlets, national business and property trade press (Estates Gazette, Costar, Property Week). 

Education:

BAHons in Media Studies from De Montfort University in Leicester.

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