Suzy Simpson | Colliers International | London - West End

Suzy Simpson

Associate Director

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About

Professional Summary

As Acting Head of PR & Communications for UK and EMEA, I am currently covering maternity leave for Director of PR & Communications,  Charlotte Williams. 

In this role I am responsible for:

• Developing and executing internal, external & digital communications strategy for the UK and EMEA business.
• Developing and implementing tactical communications plans to build the brand and promote key messages across all aspects of the mdeia - print, broadcast and social
• Advising senior management on communications and developing a media engagement programme that supports key business lines.
• Media evaluation and reporting objectives, targets and successes across the business.
• Reputation management and crisis management
• Media training

Managment:

  • Manage the UK in-house PR team and oversee the work of our external PR agencies and consultants
  • Provide strategic direction to the PR & Digtal Marketing teams across EMEA
  • I am a member of the EMEA Marekting Leadership and Global PR & Social teams
  • I lead the EMEA PR Leadership team

Prior to taking on this role, I was an Associate Director with my main responsibilities being to oversee PR strategy for the UK regions, my key resiponsibilities include:

  • Developing and implementing PR campaigns for service lines across the UK/EMEA regions as well as on ongoing profile raising of our UK regional offices.

  • Delivering creative PR campaigns and distributing news from across the business, including new instructions, transactions, research reports, new starters and new business initiatives.

  • Developing relationships between key individuals and relevant journalists through our strategic media engagement programme. 

  • Drafting and managing industry award entries.

  • Supporting PR Director Charlotte Freeman on EMEA M&As and major corporate annaouncements  to ensure that the brand is properly represented externally.

  • Media Training for key spokespeople

Accomplishments

I have worked in PR and Marketing since 2006 and joined Colliers from PR & Marketing Agency, Roland Dransfield PR in Manchester.

During my career, I have worked across a range of sectors including legal, healthcare and retail, however my specialism is commercial property. Previous commercial property clients include: GVA, Knight Frank, Schroders, Bruntwood, GL Hearn, UK Land and Property, SEGRO, Derwent and Hammerson.

Education

BAHons in Media Studies from De Montfort University in Leicester.

Clients

UK and EMEA business lines.

National Boradsheets and Broadcast media, Regional news outlets, national business and property trade press (Estates Gazette, Costar, Property Week). 

Services

Service Lines
Marketing & Communications

My Team

My Team

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