Specialist | Marketing & PR Department
Developed and executed Corporate Communications of NEC in Russia that integrated with NEC Corporation PR and Marketing strategy.
– Delivered NEC brand awareness in IT, Telecom and Enterprise sectors in cooperation with customers & partners, employees and the public in Russia and CIS –
- Established strong relationships with leading industry mass media. Secured media placement in print and online publications, including Vedomosti, Kommersant, ComNews, CNews, PCMag, TSS online, Expert of North-West, LAN magazine, «Connect», Business FM and others;
- Managed, planned, and implemented trade show activities associated with over 30 industry events for new solutions launch (Small Cells, Face Recognition System, SDN & NFV).
- Partnered with KHL, Rostelecom, Football Build Expo and others as a sponsor, not only receiving world-wide news coverage but also generating between 10% up to 47% Order Receipts;
- Managed archaic NEC Neva website migration to “ONE NEC” Web communication platform in Tokyo improving communication flow inside corporation.
2004 Moscow University of Management
2003 Saint-Petersburg University of Humanities and Social Sciences