About
Professional Summary
I am responsible for implementing our client engagement programme and advancing our major markets strategy. By driving CRM activity for identified targets my role is to ensure that we have accurate client intelligence fueling Salesforce and business development plans; as well as measuring client satisfaction levels to ultimately improve our client engagement. I also provide strategic marketing advice to our London Offices Division.
Accomplishments
- Creating and implementing the company's client engagement programme
- Developing strategic client plans for key targets
- Rolling out a business-integrated approach to client satisfaction
- Sharing client intelligence centrally to help break down cross-selling barriers
- Creating and implementing a stratetgic marketing plan for our London Offices Division
Education
CIM Professional Diploma in Marketing
London School of Marketing
BSc (Hons) English Studies
University of Nottingham
Memberships & Involvements
BPF
CIM
Profile
PM Forum
Testimonials
"Rachel is diligent, proactive, professional and creative. She is always willing to go the extra mile and can be relied upon to do a first class job on any project."Rosalie King | Head of Marketing