Senior Marketing Director - Tri-State
Amy develops and implements marketing strategies in support of Collier's corporate positioning initiatives as well as business development opportunities. She works with her marketing team to identify and pursue opportunities to think 'outside the box' while preserving the brand. Additionally, she partners with brokerage professionals and clients to develop and implement business development strategies and campaigns supporting property marketing and sales efforts.
Prior to joining Colliers, Amy held the position of Marketing Manager at Jones Lang LaSalle. While there, she was instrumental in developing and implementing creative solutions for business development which also included digital marketing, packaging and construction of sales presentations, proposals, brochures and marketing campaigns. Preceding her position with Jones Lang LaSalle, Amy was the Senior Presentations Designer at Newmark Knight Frank. At Newmark, she collaborated with management and sales teams to develop new business strategies, creative visions and conceive designs for sales and marketing presentations. Earlier in her career, Amy worked for Weichert Realtors as a Marketing Specialist and was a member of the “Marketing Product and Development Team”, which was made up of Weichert’s top five marketing professionals throughout the nation.
- Implementation of new tools and resources for cost savings and efficient production of marketing materials
- Won "First" awards and "Best Practices" awards in 2010, 2011, 2012 and 2013 at a prior firm for design
- Implementation of in-house video production at prior firm
Amy holds a Bachelor of Science degree in Marketing and Finance from the University at Buffalo.