About

Professional Summary

Creative team lead in the Colliers Dallas-Fort Worth office and Creative support to all Texas offices. Visioning new communications lines to move in a more proactive way to generate new business. Advise Producers and assist in crafting responses and pitches that are targeted and client centric. Building brand awareness in the Texas market and creating strategic advertising to support these efforts. Also primary lead in visual property marketing through creation of logos, brands, and branding systems for marquee buildings and develpments.

-Founder/Owner, Joseph Rattan Design: A full-service Design Communications firm working with Fortune 100 companies in the area of Brand Development, Annual Reports, Product Packaging, Collateral, Advertising, and Consultation. Clients include: Apple Computer, Coca Cola, Exxon, Texas Instruments, International Paper, US West, Gerald Hines, Prime Retail, Mary Kay Cosmetics, Sony Music, Brinker International, Nortel, NCR, Frito Lay, Federal Reserve Bank, American Heart Association, Aetna.
-Professor, Design Communications, University of North Texas:
Taught upper level courses, including: Philosophy & Principles of Design, Communications, Packaging, Color Theory, and Portfolio Development
-Director of Brand Management, Metropolitan Community Churches (MCC): Managed and Developed brand communications for over 300 churches in seven languages through print and electronic media
Professional Classical Vocalist, Staff Soloist: Highland Park United Methodist Church

Accomplishments

-Gold Medalist: DSVC Dallas, ADCH Houston, TOPS Dallas, NYADC New York, LAADC Los Angeles, with awards and honors from London, AIGA Texas & National
-Work represented in the following publications: Communication Arts Magazine, PRINT, Graphis, Graphis Design Annual, Graphis Logos, and others
-Obelisk Award Winner for support of the arts in Dallas
-Work included in the permanent design collection of the United States Library of Congress
-Performed as an operatic/classical vocalist: United States, Canada, England, France, Greece, Hungary, Austria, and Czech Republic

Skills:

  • Graphic Design

Testimonials:

Joe is an extraordinarily gifted Creative Director and Designer. In our most recent work, we had the challenging task of increasing our brand presence worldwide from .00001 spontaneous consumer identification to .0001 (100 million people seeing the brand for the first time). We accomplished this goal using grassroots mobilization of strategies that Joe helped develop and implement.
Cynthia H. Love, Ed.D., Executive Director, American College Personnel Association (ACPA), Washington, DC

Given my experience with Art Directors during my ten year marketing tenure at EDS, I am especially impressed with Joe's ability to not only adhere to the identity guidelines of a brand, but his understanding of the emotional components of the brand. His fresh approaches and solutions are clear demonstrations of this ability and one of his unique differentiating attributes.
Randy Denosowicz, Founder/Owner, RD Associates, Inc.

Joe has been one of my favorite designers for the past 10 years. I have an in-house designer that was quick to point out when reviewing Joe's latest direct mail design for us that she wished she had thought of it! That's high praise indeed!
Vicki Tyler, Communications Director, International Paper

Colliers has talented group of marketing professionals who tackle each job with tenacity and creativity. Joe, in particular, assisted Park Towers in Houston with the rebranding of our brochure. His in-depth knowledge of agency marketing assisted in delivering us a well-rounded brochure that spoke to each of the strong suits Park Towers has to offer (luxury of finishes, accessibility of parking and commuting, convenience of amenities, space possibilities). He hand crafted solutions for a stacking plan, maps and floor plan keys that were elegantly displayed and utilized textures and stock images to continue our branding throughout the brochure.                                                                                   Even though this project was outside his immediate project scope, Joe took it on and did a fabulous job with minimal guidance. He was able to pull from our existing marketing materials and reinterpret them in creative and successful ways. I would highly recommend working with Joe and his creative talents at Colliers again.                               Christina C. Shamaly, Director of Marketing, TPMC Realty Corporation

Clients:

Apple Computer, ExxonMobile Exploration, Texas Instruments, Coca Cola, Gerald Hines/Hines Interests, Prime Retail, Neiman Marcus, IBM, International Paper, Mary Kay, Brinker International, Sony Music, Frito Lay, NCR Corporation

Education:

BFA Texas Tech University
Design Communications
Packaging Design, Color Theory, Illustration
Summa Cum Laude

Memberships & Involvements:

AIGA

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