AZ Big Media, May 21, 2018 - Competition throughout the commercial real estate industry can make it difficult for a professional to distinguish themselves from the countless others vying for deals, projects, clients and market share. That’s why veteran, mid-career and aspiring CRE professionals are turning to one of the largest, most well-connected CRE networks in the world to help them stand out from the competition, advance their understanding of the industry, and bring greater value to clients.
The Certified Commercial Investment Member (CCIM) Institute was built on a foundation that has remained solid for 50 years: the best teachers of commercial real estate investment principles are experienced and successful commercial real estate practitioners.
At the moment, 78 candidates between Arizona’s two CCIM chapters—Southern Arizona and Central Arizona—are currently in pursuit of the CCIM Designation, but at various stages in the process.
Among those is Laura Pogue, senior associate at Colliers International, who has already taken two of the four courses and plans to take “CI 103: User Decision Analysis” next. She’s also the Central Arizona CCIM Chapter’s recipient of this year’s David S. Miller Endowed Scholarship.
Pogue decided to pursue the designation for many reasons, but says, “The primary one was to add value for my clients. This is an opportunity to differentiate myself.” So far, her favorite part has been “the fact that I can use what I’m learning,” she adds.
Pogue finds herself constantly learning new things about business and different ways to look at CRE through the CCIM classes despite having already founded and built her own national online technology firm in 2001 on top of her multiple degrees, including a Bachelor of Business Administration and Master of Business Administration from the University of Michigan, as well as a Doctor of Management from the University of Phoenix.
“It’s not just textbook knowledge,” she explains. “It’s information that you can use immediately for your clients to add value.”
Pogue admits the program can be challenging to complete while doing deals and day-to-day work, but says, “It’s certainly complimentary.” In fact, Pogue has already capitalized on deals courtesy of the relationships formed with other CCIM candidates while currently taking her classes in Los Angeles.